November 28, 2019
If you have been growing your investment portfolio and have yet to invest in a fast-casual restaurant franchise, maybe you haven’t heard the buzz? Fast-casual restaurant franchises, similar to our PrimoHoagies model, are exploding across the nation and it doesn’t seem like this growth is showing any signs of pumping the breaks. Let’s take a look at why this industry has seen this type of success and why you might want to consider adding this dominant franchise type to your portfolio.
Consumers Crave Convenience
Faster service means a happy customer, true. However, unparalleled delivery convenience married with quality and fresh products creates your desired loyal buyer. It’s obvious that fast-casual restaurant franchises serve their customers food quicker than a sit-down restaurant would. But in order to be a top player in this industry, that initial distinction is not enough.
It’s vital to stay ahead of the game and implement strategies concentrated on improving the customer’s buying experience, yet never sacrifice quality. When you invest in a franchise with PrimoHoagies, you’ll be joining a team whose focus is just that. PrimoHoagies locations are now available on DoorDash, Grubhub, Uber Eats (the top three most-used applications in this category) among plenty more players in the food delivery service industry that is erupting with unparalleled popularity. For investors not familiar with these services: with a few clicks in an app, a customer is able to formulate their unique order and have it delivered to their front steps moments after their craving hits. We are able to fulfill our customers’ orders, prepare their fresh sandwich to their specifications, and they don’t even have to get off the couch. You just can’t beat that kind of service!
A Moving Industry
Quick-service restaurants have always been the predominant players in the franchising landscape — it’s almost impossible to ignore their success. A quick peek at the industry shows exceptional growth with revenue that appears to only be rising. Quick-service restaurants are projected to finish off 2019 with over $270 billion in revenue and over a 4% growth rate since 2014. And sandwich franchises have not been left in the dust. Sandwich and sub store franchises were a significant portion of this production with $25 billion of revenue in 2019 and a growth rate of 3.4% since 2014 according to IBISWorld’s specialized reports. This climbing industry wealth has prompted wise business minds to invest in a franchise that brings clients their food at a faster pace than ever, which has in turn grown our industry exponentially.
New Locations, Organic Promotion
PrimoHoagies’ humble beginning started in South Philadelphia, an area with incredible competition for a unique and fresh sandwich experience. Our team has since expanded our locations around the U.S., spreading the awareness of what separates a PrimoHoagies bite from the competition. That’s the beauty of a fast-casual restaurant franchise: our franchise development team is always looking for opportunities to spread our name and bring our quality ingredients to new communities. When you invest in a franchise and own a Primo, you’ll be teaming up with a brand that has grown well past our Philly roots. Our name is expanding, so many customers are already aware of your new sandwich shop before you even open up your doors!
Want to learn more about a Primo Hoagies investment and how our quality ingredients separate us from the rest? Contact us today!